Getting recognised for what you do and why it matters takes more than a good website and a decent LinkedIn post. So when an independent technology publication picks you out from the noise and asks to feature you — you take note. SPOR Group has been named Startup of the Week by TechRound, one of the UK's leading technology and startup publications. The feature covers who we are, what we do, and why the problem we are solving actually matters right now.

I was recently asked to take part in an in-depth interview for Authority Magazine, as part of their ongoing series on how business leaders are using digital transformation to operate at a higher level. It covers a lot of ground — the backstory behind SPOR, how we think about meeting room technology, and why so many workplace technology projects quietly fail to deliver what was promised.